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Whether you’re an entrepreneur, a small business owner, or simply running a small team, having an entrepreneurial mindset is so important. Author, speaker, and consultant Rita McGrath says constantly looking at where your next opportunities are coming from and making sure you’re up to date and fresh is what the entrepreneurial mindset is all about, and it all begins with changing the nature of competitive advantage. Rita is one of the world’s top experts on innovation and growth. In this episode, she joins us to talk about sustainable competitive advantage and what makes an entrepreneurial mindset, how we can create it within our organization, and how we can all benefit from it.
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